Fashion is a communication of your Mind 

 

Great people exhibited their ideology and morals through their attire. 

From great political leaders, movie actors, professionals & etc exhibit what they are through

the dress they wear. So, we at Benifit wanted to explore and collect all the expressions

that a man wanted to express and printed them on our most fashionable apparel.

 

And then, we had an idea. An idea to create something that unites every Indian who is as obsessed with films as we are. An idea that goes beyond the boundaries of Bollywood, Kollywood, Tollywood and Hollywood.

 

India's best expression based fashion Merchandise Destination.

 

So, surf your thoughts! Showcase your expression.

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